Even as it enters its second decade, LinkedIn remains one of the most popular social networks not only for job hunting and recruitment but also for professional social networking.
When you’re looking for a job or even just promoting brand ‘you’, it’s important to have a killer LinkedIn profile and summary. At any time, a potential employer could ‘drop by’ your digital CV and check you out or a recruiter could see you’re the perfect candidate for a new role.
Let’s look at 5 simple ways to create a LinkedIn summary that rocks (along with some great hacks at the end)!
1. Focus on Accomplishments
Focusing on your key accomplishments is a good idea no matter what your field, background, or interests – why? Because employers want to see proof of what you can actually do, not just what you say. But you still should try to frame it in a unique way.
Here’s an example of a boring LinkedIn lead summary:
“I’m a graphic designer who has built 20 websites.”
A better one would be something like: “I’m a graphic artist with extensive experience in print and digital marketing. I’ve helped (x) brands with major campaigns such as …”
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